Charleston Product Photographer | Amazing Amazon Photography

It may not be common knowledge but I have a second business and website that I’ve been building called Product Photo Lab (PPL for short). The website is still in the works, but there is some basic content up there. Finding openings in my schedule to fix and revise the work in progress that is PPL is really tough.

Recently though, despite the website not being as ready as I would like it to be, I’ve been getting contacted and doing some work through it. This isn’t my usual work, as you already may have guessed by the title of this blog post, but I’m really excited that the website is starting to generate some calls, and therefore enthusiastically making time to do the work.

One of the unexpected places that I’ve been contacted to produce images for is Amazon listings. These shoots are usually pretty quick but the clients are looking for something a bit more refined to help their products stand out and hopefully get that coveted number 1 ranking on Amazon.

I’ve learned quite a few of tips on how images sell on Amazon in this process. Products in environments and in use will generally outsell those that are just plain white shots. Additionally, Amazon does require the first shot to be on an all pure white background (which has some specifics to it as well, most of my readers already know what “pure white” is but if you don’t, it’s is a rating of 255 in all color channels). So this has presented interesting challenges (which I love). One client, had a glass water bottle that he sold as a set of 6 and single. Here was what the bottle started with:

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Photographing a clear empty bottle isn’t very flattering. So I filled it with water letting the light gradient throughout the inside (trick one).

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Then we put very carefully selected liquids into the bottles so the colors wouldn’t get dark and murky (trick two).

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Lastly, I asked how he felt about fresh plants in the bottles, which he seemed willing to entertain, and viola!

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I was able to product a collection of photographs for him where the shots met Amazon’s specifics but the shots had enough color and vibrancy to pop off the page when compared to other bottles! Happily, he is already on page 1 for his requested search terms and selling like crazy! After discussing what the client needed, I composited 6 of these shots together to create his opening image on Amazon. Here is a look at what he sent me for art direction (also what the competition happens to be showing).

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This is what his listing looks like this today:

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As I mentioned before, I’ve worked with quite a few Amazon clients lately. Here are a few more shots just to give you an idea what being a product photographer in Charleston is keeping busy with!

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This client wanted in environment and shots with a model using the product:

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Fashion and Product Photographer | Charleston, SC | New Business Cards

As you can imagine, as is true every time a lull in my photo blog comes, I’ve been quite a busy bee lately (So you can be busy as a South Carolina Product Photographer)! A small preview of the time transpired since my last post in May is this: I bought a house (yay!!), moved, shot thousands of pieces of clothing and more than a few pretty cool products, travel to Miami a few times, met and photographed lots of beautiful models (in both Miami and Charleston) and somehow, finished a book. A single book. Since May. Because life is a spin of working and mom-ing with a bit of sleep and food here and there right now. So as I sit in my new office with boxes still very packed around me, I sit to type another overdue blog post. The boxes will have to wait.

A quick preview of some of my new photography comes to light in my new business cards. Last week on an impromptu road trip around South and North Carolinas to meet with some of the people based here that I’ve started working with (or would love to have the chance to work with), I was rather embarrassed as I handed out my very old, desperate for an update, business cards (I sit shaking my head as I write this). Let’s just say, they did not match my work at this point. So off to Moo.com I went and with the help of some restrictions (yes, I HAD to have gold foil on mine and no, there was no room in the budget for custom placement, so the templates were inevitable) I created a few pretty new cards to introduce my brand.

The cards will have 4 different images on the front, 2 fashion, one lifestyle and one product. Being a versatile product photographer and enjoying the crossing of thresholds that let me still play and explore creativity, I wanted cards that could be specific to the needs of each client. So without further adieu, here are 3 of my 4 designs (one will be shown and given out after the images release).

Besos!

First, a shot from a recent shoot in Charleston for Beija Flor Jeans:

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Next, a favorite of mine from a photoshoot for Boca Terry:

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Third, a sophisticated still life for Crown & Buckle:

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Lastly and not nearly as exciting, my contact info:

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As always, head on over to my website for more based in Miami and Charleston product photographer work!