Re-shoots happen. It’s part of the publishing industry. Chef Clay is an awesome guy, totally laid back and has a good sense of humor. I’m sure when Ocean Drive set up the shoot for him in a farmers market everything was thinking the same thing, white stalls, fresh fruits & veggies displayed beautifully in front of charismatic vendors. So upon showing up to the farmers market in Coconut Grove we were a bit surprised.
It was a photographers nightmare. A blue and white circus tent sitting under a tree so almost no light is available to shoot with and you can’t bounce because it’s a color shot and there’s blue on top. Decaying boxes of fruits and vegetables that are sitting on top of white buckets. Although the product looked gorgeous, it’s a far cry from the streets of Paris.
So we worked with what we could and despite the obstacles came away with a great shot that seemed to capture Clay’s easygoing nature perfectly. Although Ocean Drive couldn’t make it work, word has it this shot divided the office down the middle, half being able to appreciate it despite the third world characteristics and the other half unable to get past them. XOXO ~Kate Benson